Our virtual panel with Captify and Sparrow Advisors discusses our new data study on what ad tech is doing to weather the storm.
Read MoreJoin our first session of "15 Minutes With Beeswax" to ask our CEO, Ari Paparo, anything.
Read MoreUnderstand RTB basics, what happens under the hood at Beeswax, and what happens after the ad is served.
Read MoreWe'll take a deep dive into how the industry is evolving as brands demand more flexibility, control, and transparency.
Read MoreJoin Beeswax Site Reliability Engineer and Master Cocktail Guru, Pete Cho, to learn how to make a killer cocktail.
Read MoreJoin Beeswax EMEA Commercial Director, Cadi Jones, to learn about how programmatic pricing penalizes premium supply.
Read MoreThis webinar takes the next step: what are we doing to solve for the challenges of the new, cookieless world?
Read MoreJoin Beeswax CEO, Ari Paparo as he takes the hot seat during the IAB There webcast.
Read MoreBeeswax customer Keymantics will break down how they drove a 600% lift in performance.
Read MoreJoin Beeswax VP, Client Services, Michael Munley, to understand what the heck a postback is.
Read MoreJoin Beeswax Principal Engineer, Ron Rothman to learn how and why passwords don't work.
Read MoreJoin Beeswax Chief Product Officer, Shamim Samadi to learn about all the things you can do with a data augmentor.
Read MoreJoin us to hear how The Ozone Project uses Beeswax to avoid the ‘ad tech tax,' query log-level data, and more.
Read MoreLearn how brands and ad tech companies are navigating the road ahead amid large changes in the landscape.
Read MoreJoin Beeswax Sr. Customer Success Manager, Amelia Merritt as she walks and talks you through the Beeswax platform.
Read MoreGetting your approach to SPO right is more important than ever. It can influence your win rate, increase your reach and save significant costs.
Read MoreBeeswax CEO, Ari Paparo joins panel "How to Maintain Addressability Across Channels with a Reinvented Tech Stack."
Read MoreLearn how Antenna™ works and how you can drive performance.
Read MoreJoin Beeswax CEO Ari Paparo to discuss the impact of IDFA opt-in on online advertising.
Read MoreJoin this panel to hear leading publishers discuss topics including audience management and first-party data, using programmatic advertising to grow a media business, publisher innovations and collaboration.
Read MoreSign up for a date that works for you to learn about BaaS.
Read MoreAri Paparo gives an overview of industry issues including cookiepocalypse, COVID-19, and more.
Read MoreJoin a panel of experts from across the in-game advertising space to share their views on the current industry transformation.
Read MoreProgrammatic platforms have led the response to the recent report from ISBA and PwC. We want to give brands the chance to have their say!
Read MoreJoin our panel to hear from The Programmatic Company, MiQ, Jellyfish and Echte Liebe to discuss how the trading desks are evolving.
Read MoreJoin Beeswax Customer Success Manager, Douglas Bealle, to learn the in's and out's of QPS.
Read MoreTune in to hear from industry influencers in LiveRamp's webinar series.
Read MoreGet the buzz directly from Beeswax CEO and adtech luminary, Ari Paparo, on what advertising capabilities will break in a post-cookie world, and how identity is performing in the programmatic bidstream.
Read MoreJoin Beeswax CEO Ari Paparo to discuss the impact of IDFA opt-in on online advertising.
Read MoreJoin Beeswax Director of Strategic Partnerships, Xander Kotsatos, to learn why DSPs aren't more SaaSy.
Read MoreWe upgraded our interface and API, Buzz, to make it more powerful, faster and easier to use. Get a look under the hood.
Read MoreJoin Beeswax Sr. Programmatic Trader to increase your platform technical skills.
Read MoreJoin our Account team representatives to learn all about the Beeswax UI, Buzz.
Read MoreJoin us and a panel of in-app experts to hear about what losing the IDFA could mean for marketers and what data driven marketing might look like in the near future.
Read MoreWant to get tips on line item troubleshooting? Join this webinar.
Read MoreThe Programmatic Company a utilisé Beeswax Bidder-as-a-ServiceTM pour améliorer les performances de ses campagnes publicitaires, réduire ses coûts grâce au modèle économique de Beeswax facturant aux QPS ainsi que des fonctionnalités clés telles que Bid Modifiers. Dans cette interview, le PDG de TPC, Bruno Vannod, expliquera comment l’equipe TPC utilise la plateforme Beeswax pour favoriser le succès de ses clients et obtenir un avantage concurrentiel. Durant cet échange en français avec Cadi Jones, directeur commercial, EMEA, il couvrira: -Pourquoi The Programmatic Company a choisi Beeswax -Comment son Trading Desk multimédia utilise la log data pour optimiser les performances -Comment il utilise Bid Modifiers™ pour exécuter des stratégies d'enchères sophistiquées, sans avoir besoin d'un algorithme personnalisé. -L'approche TPC pour fournir de l'inventaire vidéo, in-App et SPO Connectez-vous pour assister au Webinar et poser vos questions!
Read MoreThe Programmatic Company has used the Beeswax Bidder-as-a-ServiceTM to improve the performance of its advertising campaigns, whilst reducing costs thanks to the Beeswax business model charging for QPS and key features such as bid modifiers. In this webinar interview, TPC’s CEO Bruno Vannod will explain how his company uses the Beeswax platform to drive success for clients and gain competitive advantage. In conversation with Cadi Jones, Commercial Director, EMEA, in English, he will cover: • Why The Programmatic Company selected Beeswax • How this media trading desk uses log-level data to optimise performance • Using bid modifiers™ to run sophisticated bid price strategies, without the need for a custom algorithm • The TPC approach to supply including the role of video, in-app inventory and SPO Tune in to watch and bring your questions!
Read MoreOne of the questions we are often asked is "Is Beeswax a DSP?" along with "What's the difference between a DSP and a Bidder?” In the early days of programmatic advertising, these terms were used interchangeably. But as the industry evolves we need more specificity. In this 15 min presentation, Cadi Jones, Commercial Director, EMEA will explain: What is the difference between a bidder and a DSP? Why is this difference important? What advantages can be gained by thinking about the concepts separately?
Read MoreLearn how to build faster and better products with our VP of Engineering.
Read MoreJoin Beeswax CEO Ari Paparo to take a deep dive into the themes covered in Beeswax's new eBook "Beyond the DSP: Why It's Time For Your Own Bidder"
Read MoreJoin Beeswax Sr. Solutions Consultant, Alexander Abramov, to learn why you should build a custom algo.
Read MoreJoin Beeswax Sales Director, Xander Kotsatos and Chalice to learn how to move beyond measuring incrementality to optimizing to it, in real time.
Read MoreUnlike other DSPs who simply provide their customers with a "seat" on their platform, Beeswax gives each customer their own individual instance of the bidder. While this may not result in any immediately obvious differences from a trading perspective, it's an interesting area to consider.
Read MoreAfter checking out our white paper, are you interested in learning more about “Measuring Incrementality in Digital Media?”
Read MoreFirst price auctions are becoming the norm, and if you don't use a bid shading solution, you're probably paying too much.
Read MoreHow are advertising agencies and trading desks evolving? How will they face decreasing margins, redundancies, the identity crisis for MAIDs and cookies? How will they respond to a perceived lack of transparency, and limited abilities to customise programmatic execution? Will they be impacted by clients reviewing contracts and even in-housing their programmatic advertising? Can traditional media agencies innovate, or is it time for a new model of media trading? We ask a panel of next generation programmatic advertising experts about the evolution of agencies and best practices for media trading to flourish. Speakers will include: • Fiona Davis, COO Captify • Marino Gualano, General Manager, MainAd • Harriet Perry, Chief Digital Operations Officer, Omnicom Media Group • Carl White, CEO Nano Interactive Moderated by Cadi Jones, Commercial Director, EMEA at Beeswax Tune in to watch over lunch or cocktails - BYOB and bring your questions.
Read MoreL'une des questions qui nous est souvent posée est "Est ce que Beeswax est un DSP?" souvent suivi de "Quelle est la différence entre un DSP et un Bidder?" Au début de la publicité programmatique, ces termes étaient utilisés de manière interchangeable, mais à mesure que le secteur évolue, nous avons besoin de plus de spécificités. Au cours de cette présentation de 15min, Audrey Boisumeau, Sales Director, EMEA expliquera en français : Quelle est la différence entre Bidder et un DSP? Pourquoi cette distinction est-elle importante? Quels avantages pouvons-nous tirer de la dissociation des deux concepts?
Read More2020 witnessed a lot of change in the relationship between ad tech vendors and their clients, with a focus on supply chain transparency, concern about data protection and regulations, and media agency practices in the spotlight against a background of continued interest in and rising demand for in-housing. At the same time, agencies and brands dealt with the impact of the pandemic including intermittent cuts to adspend, changing creative and a dramatic growth of ecommerce and online video and news consumption. As 2021 commences we ask a panel of experts from the leading consultancies about the questions they advise their clients to ask of ad tech. Speakers Liely Bullock, Global Account Lead, Ebiquity Tech at Ebiquity Catherine Dunkerley, Senior Manager, Data, Media and Assurance, PwC Amir Malik, Managing Director, Accenture Rob Webster, Founder, Canton Marketing Solutions Wayne Blodwell, Founder and CEO, The Programmatic Advisory Moderated by Cadi Jones, Commercial Director EMEA, Beeswax
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